Gen-Z isn’t lazy; they’re motivated by financial security and sustainability—here’s how to attract their talent.

Popular opinion: Gen-Z is hard to work with.

Gen Z is often misunderstood when it comes to work ethics. While stereotypes label them as lazy or disloyal, data shows a very different reality.

A survey by Monster revealed 76% take personal responsibility for their career, with 58% willing to work nights and weekends for higher pay—far surpassing Gen X and Boomers.

What drives Gen Z?

1. Financial security: Shaped by economic crises and student debt, Gen Z is laser-focused on financial stability.

2. Employee sustainability: Gen Z values work-life balance, mental health support, and sustainable work practices that prevent burnout and promote long-term career growth.

3. Structure and direction: They prefer clarity in their roles, though they embrace flexible work schedules.

4. Career anxiety: Though hardworking, many face career-related anxiety, especially women.

How can businesses attract and retain Gen Z talent?

1. Offer flexible working options.

2. Emphasize learning and development opportunities.

3. Prioritize tech-forward solutions in the workplace.

4. Be authentic—this generation values transparency and honesty above all.

Gen Z is not just hard-working, but they bring a fresh perspective, drive for social good, and a desire for change that can benefit everyone.

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